Position Papers

Brand Challengers: Next Generation Billing for Today’s Mobile Providers
In the industry paper, Brand Challengers: Next Generation Billing for Today’s Mobile Providers, Redknee discusses the key requirements for MVNOs launching into the market that will ensure that they will ride this resurgent wave to success. Read Now >

The Power of an Integrated CRM Redknee and Microsoft Dynamics
For service providers today, Customer Relationship Management (CRM) is a combination of business policies, processes, and customer-facing strategies developed to improve customer relationships, increase revenue, and gather and analyze valuable customer data that can be leveraged across the organization. Read Now >

Leveraging Business Support Systems For High Impact Results
Redknee emphasizes the crucial role of agility and an organization’s ability to adapt to change, since the best-in-class service providers are not only able to successfully satisfy their customers’ unique needs but also able to optimize use of network resources by means of an integrated, converged, end-to-end billing system. Read Now >

Billing Transformation: The New Business of Billing
Redknee advises established communications service providers to examine their core Business Support Systems as key enablers maximizing profitability in fiercely competitive and dynamic business environments. It identifies the key characteristics of BSS solutions which will enable operators to compete effectively and evolve into agile market leaders and examines the milestones in a risk-mitigating conversion process. Read Now >

Price Modeling: Driving Profitability Through Innovative Pricing Redknee advises operators to consider new pricing methodologies in order to fully understand the business impacts of new price plans for not only the marketing department but customer care as well. With the proper tools, operators can develop and execute on cohesive pricing methodologies that are closely aligned with their overall business objectives. With these tools, operators have real data to increase forecasting accuracy in order to optimize their pricing strategy and support the creation of new pricing plans, promotions and campaigns that will drive the reduction of churn and ARPU erosion. Read Now >

Online Charging: The Future of Data Rating and Charging
Redknee is advising service providers to assess the capabilities of their rating, charging and policy solutions as the telecoms industry continues to experience a revenue crunch in spite of growing data traffic. The key components of a real-time rating, charging and policy solution that will enable service provides to monetize 4G services are detailed in the paper. Read Now >

Bill Shock: Eliminating Bill Shock
Redknee advises operators to review how they are providing transparent billing as regulatory attention and the evolution towards 3G networks and beyond begins to pick up pace. The role that greater transparency and subscriber control has on preventing bill shock and driving data revenues is detailed in this paper. Read Now >

Content and Partner Settlement: Managing Complex Partnerships for Optimum Revenue Growth
Redknee discusses some fundamental shifts in the telecom industry whereby walled gardens are being replaced by trusted partner networks that bring best-of-breed content to subscribers. In such an environment, the need to rapidly adapt, expand and nurture partner relationships become paramount for a successful operator. Also discussed is the need easily on-board new types of services that have yet to be invented. Read Now >