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Redknee Supports Retailer to Launch MVNO in the Americas

Redknee’s Converged Billing and Customer Care Platform Expands Leading Retailer’s Brand Loyalty Strategy
TORONTO – November 27, 2013 Redknee Solutions Inc. (TSX:RKN), a leading provider of business-critical billing and charging software for communications service providers, is pleased to announce that one of the largest retailers in the Americas is leveraging Redknee’s cloud-based converged billing and customer care platform. Redknee’s platform is supporting the retailer to offer communications services to the market as part of its strategy to increase brand loyalty with its existing customer base. This multi-year term license contract demonstrates the increasing demand for Redknee’s Software as a Service (SaaS) and cloud-based billing and customer care solutions.
  
Redknee’s converged billing and customer care solution provides service providers with an innovative platform that enables fast time to market to launch new services, while minimizing the investment risk with low initial setup costs. The solution is enabling the retailer to launch a new MVNO quickly and effectively and to enrich the experience of its customers, through differentiated offers, personalized promotions and self-care capabilities. 

Lucas Skoczkowski, Redknee’s CEO, commented:
“The launch of Redknee’s converged billing and customer care solution with this leading retailer reinforces Redknee’s expertise in enabling new entrants to quickly launch new services with a low-risk investment strategy to advance the customer experience. At Redknee, we will continue to invest in developing cloud-based and on-premise real-time monetization and subscriber management software solutions that enable service providers to advance the customer experience, generate new revenue streams and grow profitability.”

With out-of-the-box functionality including dealer portal, innovative self-care solutions, customer care support and access to hundreds of promotions and pricing plans, the service provider can also utilize the integrated promotions engine along with powerful business intelligence and analytics to gain deeper insight into subscriber usage. The real-time solution will enable the service provider to quickly launch targeted promotions and services, up-sell and cross-sell, and deliver an enhanced subscriber experience. In addition, the solution’s advanced CRM capabilities built on Microsoft’s Dynamics CRM, enables the service provider to integrate with the retail brand to drive customer loyalty and revenue through cross-store promotions, incentives and rewards.   


Media Enquiries: media@redknee.com

About Redknee:
Redknee monetizes today's digital world. We provide a complete portfolio of mission-critical monetization and subscriber management solutions, including real-time billing, charging, policy and customer care modules, which allow Communications Service Providers to charge for things in new and innovative ways and create a unique user experience. Available on premise, cloud-based, or as a Software-as-a-Service, Redknee's low-risk, flexible solutions power more than 250 businesses across the globe. Established in 1999, Redknee Solutions Inc. (TSX: RKN) is the parent of the wholly-owned operating subsidiary Redknee Inc. and its various subsidiaries.

References to Redknee refer to the combined operations of those entities. For more information about Redknee and its solutions, please go to www.redknee.com.

For additional information please contact:

Redknee Solutions:

Kristin Donelson
Kristin.Donelson@redknee.com
+1 905 625 2190

Investor Relations:
Katelynn Thissen
NATIONAL | Equicom
T: (416) 848-1427
kthissen@national.ca